Latest news
June 2010: Q2 2010 Life Insurance Report
Diverging business objectives open up an increasing range in ratings.
Read more about the Life Insurance Report
MetLife Earns Excellent Customer Respect Award
May 2010: launch of quarterly
Insurance Social Digest
Insurance companies can now receive the authoritative guide to what's going on in the Social Media world, and can get advice on a strategy to deal with the latest developments.
Read more about our Social Media services, and get the latest edition of the Insurance Social Digest
January 2010: The Customer Respect Group partners with Customer Carewords
The Customer Respect Group is now offering new services to help companies create a more customer-centric web presence. Do you need a scientific, reliable method based on statistical facts to identify your site visitors' key tasks?
Read more about Customer Carewords.
Our approach
Our approach is unique, and produces actionable recommendations for your website along with competitive insight. Read more about the key benefits of our services
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Would you like to learn more? Get in touch with our sales team on:
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Improve the online experience
The Customer Respect Group helps companies improve the online experience of their site visitors by providing comparative data and actionable recommendations. Our reports allow companies to compare and contrast their websites with others in their sectors - particularly the insurance, financial services and telecommunications industries - or in others. We are also the leading source of information on how the rapidly-changing world of social media is affecting the US insurance industry.
Identify top tasks and what visitors really think of your website
What do your customers really want to do on your website? What do they really think of the site?
Do you need a scientific, reliable method based on statistical facts to identify your site visitors' key tasks? Customer Carewords is a set of research tools and techniques that helps you identify on an ongoing basis:
- Your customers' top tasks, based on facts, not opinions
- What specific factors on your website are causing problems as your customers seek to complete their tasks
Read more about Customer Carewords.
The Stranger's Long Neck
Gerry McGovern's new book offers practical advice on targeting the most important tasks that people want to complete on your website.
Got a minute?
Tell us what YOU
think of Amazon.com
Please help us with a simple demonstration to see just how much can be learned from site visitors' gut reactions by taking the 1-minute survey of amazon.com
People form strong opinions on websites based on their gut reactions. It is these opinions that are shared with friends, family and co-workers at water coolers, barbeques or coffee shops. Would you agree?
We think that these gut reactions can be captured and used to make websites better.
Make sense of social media
Our quarterly Insurance Social Digest will keep you abreast of the latest social media trends and developments and help define your strategy to deal with the rise of social media sites such as Facebook, Twitter, and YouTube.
Read our blog
Our insurance analysts post regularly on customerrespect.com/blog about trends, best practices and innovations in the insurance industry.
About us
The Customer Respect Group has extensive experience from evaluating hundreds of leading US websites, working with some of the leading players in industries such as Telecommunications, Retail and Financial Services.
With experience of reviewing thousands of websites since 2003, The Customer Respect Group is a respected and trusted partner for companies that are looking to improve the online experience of their customers.
Find out more about us, our customers, and what others are saying about us